Marketing Deconstructed
Welcome to Marketing Deconstructed, the podcast where we break down the complex world of marketing into real-life stories, actionable insights, and up-to-the-minute news. Hosted by Jennifer White, the Founder and CEO of 5 & Rise Marketing Group this podcast is your go-to source for navigating the ever-evolving marketing landscape.
What We Cover:
- Real-Life Marketing Execution: Dive into case studies and behind-the-scenes stories of successful (and not-so-successful) marketing campaigns. Learn what worked, what didn’t, and why.
- Marketing News: Stay updated with the latest trends, tools, and techniques in the marketing world. We bring you timely discussions on industry news that could impact your strategies.
- Best Practices: Discover tried-and-true methods from marketing pros. Whether it’s optimizing your social media strategy, mastering email marketing, or enhancing your SEO efforts, we’ve got you covered.
- Struggles and Solutions: Hear from fellow marketers and business owners about the challenges they face and the innovative solutions they’ve discovered. Our goal is to provide a supportive community where we learn from each other’s experiences.
Whether you’re a seasoned marketer or just starting out, Off The Record: Marketing Deconstructed is here to equip you with the knowledge and inspiration you need to thrive in the marketing world. Subscribe now on Apple Podcasts, Spotify, Google Podcasts, and never miss an episode!
Looking to elevating your marketing strategy? Connect with us at 5 & Rise for a free brand assessment and strategy call!
https://forms.clickup.com/9017097624/f/8cqbzcr-35117/NY8KENX0U7FZONXMCK
Marketing Deconstructed
Intentional Words
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Keywords
word of the year, intentionality, personal growth, marketing, reflection, goal setting, authenticity, leadership, mindfulness, business strategy
Summary
In this episode of the Marketing Deconstructed podcast, Jennifer White discusses the importance of choosing a word of the year as a means of setting intentions and guiding personal and professional growth. She reflects on her past experiences with her chosen words, 'alignment' and 'intentional,' and shares her process for selecting a new word for 2026. The conversation emphasizes the significance of authenticity, mindfulness, and the integration of personal values into business practices, culminating in her choice of the word 'steadfast' for the upcoming year.
Takeaways
Choosing a word of the year can guide your intentions.
Reflecting on past experiences helps in setting future goals.
Intentionality is key in both personal and professional decisions.
Your word should resonate with your current reality and aspirations.
It's important to integrate your word into all areas of life.
Choosing a word should not feel like a pressure but a guiding force.
The word should evoke a feeling of comfort and alignment.
Steadfastness means consistent movement without urgency.
Building authority should come from experience, not pressure.
Daily practices like prayer and reflection can anchor your intentions.
Titles
Choosing Your Word of the Year: A Guide to Intentional Living
Reflecting on 2025: Lessons Learned and Goals Ahead
Sound bites
"I want to do it with calmness."
"I want my life to feel blank."
"I move forward with calm conviction."
Chapters
00:00 Intentional Beginnings: Choosing Your Word of the Year
08:28 Reflecting on the Past: Navigating 2025 with Purpose
19:51 Steadfast Goals: Defining My Word for 2026
